Out of the Box Customer/Membership Management Works Fantastically
As a developer / technical consultant, when a customer is mentioning use cases involving "customer engagement" or "organize our member base" the first product that comes to mind is Fonteva. This product easily saves me months of development for a product that I couldn't even compete with. Just like you don't want to build your own cloud based CRM product, why build your own customer engagement Salesforce functionality, when someone already did it cheaper, better, less buggy, and with a technical support team. Choosing Fonteva's software is often a no-brainer for my team and my customers. As a bonus it fills in the (many) gaps left behind by the Service Cloud that Salesforce hasn't built yet. And it saves me on the budget for when customers have big ideas.